Job Responsibilities
- Campaign Strategy and Planning:
- Conduct thorough keyword research and competitor analyst to identify opportunities for growth and optimization.
- Create Comprehensive media plans and budgets, forecasting campaign performance and expected ROI.
- Campaign Management:
- Set Up, manage, and optimize google ads campaigns across search, display, video, shopping, and other relevant ad formats
- Performance Analysis and Reporting:
- Track and analyze campaign performance metrics, including CTR, CPC, CPA, conversion rates, and ROI.
- Audience and Market Research:
- Leverage market insights to adjust campaigns and targeting strategies for better alignment with audience needs.
- Optimization and Testing:
- Continuously optimize campaigns through keyword expansion, bid adjustments, negative keyword implementation, and other optimization techniques.
- Collaboration and Communication
- Work closely with the creative team, content creators, and agencies to ensure campaigns are aligned with overall marketing strategies.
Job Requirements
- College Graduate or Bachelor’s Degree in Marketing, or related field
- With at least 2 years of experience in Digital Marketing related field
- Proficient in using Microsoft Office applications.
- Excellent communication skills and proficiency in conversational English
- Strong analytical and planning skills
- Excellent problem-solving skills and presentation skills
- Ability to multitask, prioritize and manage time effectively
- Willing to work on-site at Parang, Bagac Bataan
Perks and Benefits
- Free use of shuttle service
- Provided staff meals
- HMO upon regularization
- Government mandated benefits
- Lounge area for break time
- Free use of company amenities
- Company events
- Free parking
Job Category: Marketing and Research
Job Type: Full Time
Job Location: Bataan Philippines
Duration: Long